What’s a 3% increase in pregnancy rate worth?                 ...That’s a US$6 extra value per dose of semen!

Archived Stories
ConceptPlus Bull List

The Industry Standard for
Fertility Performance

WHY?

• The only National fertility data set in the US
• Data direct from farm as opposed to DHI
• Includes over 1,000,000 services from Alta Advantage herd data
• Advantage herds provide highest quality data set in the industry
• Based on vet-checked pregnancies – not a non-return rate measure
• Updated quarterly, with an emphasis placed on recent performance
• New bulls obtain fertility proofs in 3 months –not 1 year later
• A proven track record – dairy producers know ConceptPlus works!

Alta employs cutting-edge production systems which results in superior performance by Alta’s team of bulls relative to industry averages. Those designated as ConceptPlus are superior even to the high standard within the overall Alta lineup.

Trust Alta
After numerous years of constant and dedicated improvements to semen processes and proven results on thousands of dairies across the US, why not entrust Alta with the responsibility to maximize your reproductive results?
Alta – your Reproductive Management Partner.

Testimonials

“The ConceptPlus evaluations are based on REAL confirmed pregnancies obtained directly from farm data, which is a far superior method to collect and evaluate the data – we don't need to guess if a particular cow is pregnant, because we have the preg check results. With the data coming from Advantage herds that provide the benefit of size and scale, more herd-mates for comparison lead to more reliable evaluations. And with Advantage herds from across the US contributing data, the National aspect is another distinct advantage of the Conceptplus evaluations. As a researcher, I’m excited about what’s being done with Alta’s Advantage program – it’s a great resource for the industry, not only for the leadership in fertility proofs, but for research into many other important health and fitness traits.”

Dr. Kent Weigel

Associate Prof. & Extension Geneticist University of Wisconsin, Dept. of Dairy Science

“I rely on selecting service sires from the Conceptplus list because it is based on vet-checked pregnancies! I have confidence in the program because I know that it’s other Advantage herds as well as us contributing directly to the data base. I can check to see how the individual sire has settled not only in our herd, but on a much larger basis than that. I use it as a tool along with regular herd health checks, consultations with Field Fertility Specialist Dr. Chet Rawson and using the ‘Chet Chart’ to keep our trends easy to view. Conceptplus sires like 11H6116 Rolex, 11H5486 Tomahawk, 11H5929 Ally, 11H5815 Granado, 11H6016 Smarty, 11H5778 Original, 11H5794 Laurier, and 11H6008 Biz have been used extensively over the past several years. Over the past eighteen months, all these have helped decrease our services per conception at Spring Grove by 45%.”

Dan Monson, Operating Manger, Part Owner with John Towns- Alta DSM
Spring Grove Dairy, Droadhead, WI