Alta California Receives Award for Excellence

February 14, 2007 (Tulare, California) – Alta Genetics presented an award to Alta California today in a ceremony held on the grounds at the World Agriculture Expo in Tulare, California.

Presented by Mr. Cees Hartmans, CEO of Alta Genetics, the award recognized Alta California’s outstanding performance and business excellence in California’s dairy industry. Alta California marked a milestone in 2006 by topping 1,000,000 units of semen sales.

“We are proud of the tremendous accomplishment of the Alta California team,” states Hartmans. “Their commitment to innovation and entrepreneurship has been the drive behind their growth in serving California’s progressive dairies.”

Alta California is the exclusive partner for Alta Genetics in the California dairy market. The Hilmar, California-based company brings reproduction service programs, technicians, and semen proven in the Alta Advantage® program to their clients. The company also invests in the future generation of dairy leaders through a dairy student scholarship program.

“The Alta California team is creating value for dairy farmers beyond the straw of semen,” states Charlie Perotti, Alta’s Senior Sales Manager responsible for the business relationship with Alta California. “They are a pioneer in the field of services designed to improve pregnancy rates and reproductive performance on large dairies. And their experiences have contributed toward creating Alta’s own AltaPreg consulting program that is operating around the world today.”

Alta Genetics is the largest privately held AI company in the world, operating sampling programs in the United States, Canada, the Netherlands, and Brazil and actively marketing products in 84 countries. Alta offers superior genetic products and reproduction and dairy management consulting services to progressive dairymen globally.

Posted Feb 15th

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